Digital technology has altered the way consumers interact with businesses. This has resulted in an extremely competitive market. Social media marketing (SMM) is a direct marketing strategy that is based on interactions with customers, allows marketers to increase brand awareness, drive website traffic and increase sales by marketingstuff.net/caracteristiques-dune-plate-forme-de-salle-de-donnees tracking the user’s data. This is a place where companies can personalize their persona in a way that customers are able to connect with.
Article by: Emily C.